The workshop’s agenda
Create your organization-specific UX Strategy Playbook in this activity-filled
2-day workshop:
Sound good? Let’s dive into the details:
Day 1
8am – 9am
Registration & breakfast (provided by us)
9am – 12:30pm
Driving your organization’s transformation
Start your journey to transform into a design-infused organization.
- Broaden your UX team’s reach and influence throughout your organization
- Connect with your market’s current emphasis, whether on new features or better experiences
- Communicate the value of design to executives and stakeholders by socializing a solid vision of future user experiences
Move your organization beyond design thinking, to design doing.
- Deploy plays that educate the entire organization on good design and what it takes to get there
- Connect the decisions of key influencers to their effects on customer experiences
- Uncover your organization’s hidden UX champions, who don’t yet realize they can use your team’s skills and knowledge to achieve their key business objectives
12:30pm – 1:30pm
Lunch (provided by us)
1:30pm – 5:30pm
Leading product and service innovation
Integrating UX strategy into the product and service roadmap.
- Convert product strategy from building new features to solving critical customer problems
- Build a research plan to identify critical UX expectations to satisfy market needs
- Integrate pleasure, flow, and meaning into the product definition, to infuse delight into the overall delivery strategy
Drive the vision that produces innovative, metric-driven products and services.
- Rally your organization behind a research-based UX vision, getting everyone moving in the same direction
- Identify a plan of “baby steps” that delivers new value to customers through innovation
- Assess delivery success with UX-driven metrics, using data science to identify the cost and scope of customer problems and their solutions
6pm – 7pm
Happy Hour (apps and one drink provided by us)
Day 2
8am – 9am
Breakfast (provided by us)
9am – 12:30pm
Readying your team to tackle bigger design challenges
Build up your dream team, capable of pushing UX to new levels within your organization.
- Assess the team’s skills against what you’ll require for current and future challenges
- Build an internal skill training capability, that increases team proficiency
- Recruit top talent to fill in the team’s skill gaps, using performance-based hiring to ensure every new hire is a perfect fit
Develop a culture of continuous learning, encouraging constant improvements everywhere.
- Use journey maps, critiques, and design studios to bring out everybody’s inherent design skills
- Increase the skills of your non-designer influencers, focusing decisions on what’s best for the customers
- Institute novel mentorship programs to propagate design skills and resources across the entire organization
12:30pm – 1:30pm
Lunch (provided by us)
1:30pm – 5:30pm
(It’s very important you stay all the way to 5:30. We bring the entire UX Strategy Playbook together at the end of the day.)
Lay the groundwork for change at all levels
Tackle your organization’s biggest challenges with a focused playbook.
- Choose from more than 125 proven plays to create a playbook unique to your needs
- Assess each possible play based on impact to the organization and feasibility to execute
- Identify strengths and weaknesses in your organization, playing into your strengths and upgrading where you’re weak
Build an action plan with next steps you’ll execute right away.
- Start with the end in mind: envision what success looks like, so you’ll know what you’re reaching for
- Create a “sales plan” that maps the most effective plays to critical organizational challenges, to sell your playbook to key stakeholders
- Construct your essential to-do list, with the first pivotal steps you’ll execute for each play
Excited now? Register for $2,025 (£1,575, €1,830 or AU$2995) Register Now